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About Us | Leadrat Real Estate CRM
About Leadrat · Efficiency Zaruri Hai

We didn't just build a CRM. We built a movement.

A movement to make real estate professionals unstoppable, from Bengaluru to the world. One CRM to capture, track and convert every lead for agents, brokers, channel partners and developers.

The Leadrat team
70%customers came via word of mouth
24/7WhatsApp support
Trusted by real estate teams across India and the UAE
30,000+Realtors globally
1,700+Real estate companies
India · UAEMarkets served
100%Bootstrapped
24/7Customer support

Things we stand for that simply make your sales better.

Four core values shape every feature we ship and every customer call we take.

Talk to our team

Customers First

Customer needs drive every decision and every innovation we make.

01

Innovation with Simplicity

We dream big, but keep the technology simple enough for anyone on the team.

02

Integrity Always

Honesty, fairness and straight talk aren't optional. They're us.

03

Teamwork & Excellence

We collaborate openly and hold ourselves to a high bar on quality.

04

Built from the ground up

Born from spreadsheets, missed reminders and lost deals. Here is how we got here.

01

Listen first

Months with brokers, agents and developers before writing a single line of code.

02

Pune

Door to door with our first customers, building features straight from their feedback.

03

Bengaluru

A home base for product, engineering and round-the-clock customer success.

04

Dubai, UAE

Taking Indian-built software into one of the world's busiest property markets.

Our mission
To empower real estate professionals with the world's simplest and easiest Real Estate CRM, so they can focus on what they do best: serving customers and closing deals.
Real estate agentsBrokersChannel partnersBuilders & developersSales teams

Don't just take our word for it

“

70% of our market found us through word of mouth. That says everything.

Himanshu KumarFounder & CEO, Leadrat
“

Technology should become invisible. Users should focus on selling properties, not figuring out software.

The Leadrat principleHow we build every feature
Himanshu Kumar, Founder and CEO of Leadrat Leadrat team at work

Built from agent feedback, not boardroom guesses

Every feature started as a real request from one of the 1,200+ real estate teams that run on Leadrat.

Automated lead management

Capture leads from every source, auto-assign them and never miss a follow-up.

Property microsites with analytics

Share listings as branded microsites and see exactly who viewed what.

3rd party integrations

Connect portals, ad platforms, telephony and your website in minutes.

Smart tasks

Reminders for calls, meetings and site visits so every lead gets attention.

Reports that make sense

Source, status, user and project reports that show where revenue comes from.

24/7 WhatsApp support

Real people, real answers, any time your team needs help.

GDPR Compliant AICPA SOC AWS hosted, encrypted

One platform for the entire sales cycle

The people behind the product

Engineers, product thinkers, sales and support folks who obsess over making real estate teams faster.

Leadrat team
Leadrat team moment
Leadrat team photo
Leadrat team celebration
India

Bengaluru

Our headquarters, where product, engineering and customer success come together.

United Arab Emirates

Dubai

Serving brokerages and developers across the UAE's fast-moving property market.

Join 30,000+ realtors who sell smarter with Leadrat

See how Leadrat fits your team in a free, personalised demo.